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Digital Marketing

Reach without customers is vanity. We work for the till.

The service

Digital marketing that doesn't translate into business is an expensive hobby. Our approach starts at the end: what does your company need to happen (more quote requests, more bookings, more sales) and which digital path leads there. Only then do we talk about content, campaigns and calendars.

We manage social media with continuous content and commercial purpose: every post aligns with the brand identity and brings the follower closer to buying. We design and manage Meta and Google Ads campaigns with controlled budgets and measured results: cost per lead, not likes per post. And we produce every campaign's design in-house, with the same team that does the branding.

The first ninety days follow their own script: in month one we study the business, set up measurement and build the content base; in month two we publish with rhythm and start learning what the audience responds to; in month three we cut what didn't work and double down on what did. Anyone expecting results in week two is comparing marketing to advertising, and they are not the same thing.

O Gato do Rio shows the complete cycle: own photography, campaigns for the dates that fill dining rooms and integrated reservations: whoever sees a dish on Instagram sits at the table in two taps. TMAD shows the compound effect: week after week, finished work becomes content, and content becomes a reference position in the sector.

We can work as your complete marketing team or alongside the one you already have, in both cases with clear reports and the honesty to say what is working and what is not.

Frequently asked questions

digital marketing
Do you require long lock-in contracts?

We work on a monthly basis without long lock-ins. We do ask for a minimum three-month commitment at the start, because below that there is not enough data to know what works and nobody wins — not the client, who pays without seeing, and not us, who end up with a case study without a result.

Who creates the content? Do I have to send photos?

We create it. We have our own photo and video team, and on plans that include production we come to your premises at the agreed frequency. If you prefer to send your own material we work with that too, but recent, original imagery is almost always what separates a credible presence from a generic one.

How much should I invest per month?

There are two amounts worth keeping separate: our management fee and the ad spend, which is paid directly to the platforms. For local businesses, campaigns of a few hundred euros a month already produce measurable results. We tell you what is realistic for your sector before starting.

I already have someone doing social media. Can you work alongside them?

We can, and it happens often. With some clients we only run campaigns, with others only design, with others the strategy and measurement while the internal team publishes. We adapt to what already exists instead of demanding to replace it.

How long before results show?

Paid campaigns give signals within days. Organic content and audience growth work on another scale: three to six months to be noticeable, and the effect compounds. We usually combine both, so there are short-term results while the long-term ones are built.

What reports do I get?

A monthly report in business language: how many enquiries came in, what each one cost, what went up, what went down and what we are changing next month. No tables of impressions that tell nothing to someone who has to decide where to invest.

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